Job details
| Location: | Hong Kong S.A.R |
| Job Type: | Permanent |
| Discipline: | |
| Reference: | RMMB/CW250724 |
| Posted: | about 1 month ago |
Job description
About the Role:
Develop and execute marketing strategies tailored to the APAC market to drive brand awareness, engagement, and sales growth.
Collaborate with cross-functional teams to localize global marketing campaigns for the APAC market, ensuring cultural relevance and sensitivity.
Conduct market research to identify trends, consumer preferences, and competitive landscape in APAC countries to inform marketing strategies.
Manage the implementation of marketing campaigns across various channels, including digital, social media, influencer partnerships, and traditional media.
Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
Build and maintain relationships with key stakeholders, including influencers, media partners, and retailers, to enhance brand visibility and reach.
Oversee the development of marketing materials, product launches, and promotional events specific to the APAC market.
Stay updated on industry trends, competitor activities, and regulatory requirements in the APAC cosmetics market to inform marketing decisions.
Manage the marketing budget for the Asia region, ensuring efficient allocation of resources to maximize ROI.
Lead and mentor a team of marketing professionals to achieve strategic objectives and foster a culture of creativity and innovation.
About the Candidate:
Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience in marketing within the cosmetics industry, with a focus on the APAC market.
Strong understanding of APAC consumer behavior, cultural nuances, and market dynamics.
Excellent communication, interpersonal, and leadership skills.
Demonstrated ability to develop and implement successful marketing strategies that drive business growth.
Proficiency in data analysis and marketing tools to track campaign performance and ROI.
Fluency in English and proficiency in one or more APAC languages is preferred.
Ability to travel within the Asia region as needed.
If you are ready for above, pls share your CV tocalvin.wan@charterhouse.com.hkfor a confidential chat.